Why is this important? Well, for one reason, if you walk into any Big Chain Bookstore, and ask for the Religion section, you'll be guided to an area full of books on Christianity, Judaism, and possibly a smattering of eastern religion and maybe a Koran or two. Anything else is in the next section over, New Age/Occult. If you're someone who practices a non-mainstream religion, your stuff is not in the Religion area of the store. Because of these new changes, it just might end up there, which is going to help not only you as a consumer, but also booksellers who are continuously baffled about why some religions are in the Religion section but some are not.
Keep in mind it will take a while for the changes to become implemented at a store level, so please don't go charging into your local Big Chain Bookstore howling about how Scott Cunningham's books really need to be over HERE instead of over THERE.
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